Businesses don’t just need to attract new customers: it is just as important to retain those they already have. There is a reason why the biggest retailers in the world invest millions of pounds in loyalty schemes. They can afford to give their customers some of their money back on their shopping because loyal customers spend more money with them. Retailers can track customer behaviour, see what is selling well, when people shop, and they can target marketing with pinpoint accuracy to tightly selected demographics. Business intelligence is one the key differentiator that makes a growing business grow faster, especially if you are in a mature market.
Can You Afford To Ignore Customer Loyalty?
RFID systems are ideal for customer loyalty schemes. Our Client Management System is used in a number of retailers – including beauty salons: The customer scans their card every time they visit, and they build up discounts the more they spend. The salon knows what services are being used and so they can target them with tailored marketing to persuade them to try new treatments. The same will go for many other types of business: such as hairdressers, garages, tanning salons and more.
Loyalty Cards Through RFID Systems
The Digitalquill Client Management System is a powerful and fully-featured customer relationship management (CRM) system for the service sector. By issuing inexpensive RFID cards, your staff no longer need to remember every customer’s individual needs and expectations because a full history of all of their prior contacts with the company are displayed on-screen when the card is read – so the customer gets the service they deserve every single time.
Personal Service Across Multiple Sites
The Client Management System is especially useful for multi-site businesses. No matter which of your locations the customer attends, they get a personal service. You have a full, accurate record of every interaction between the customer and your business.
Digitalquill RFID Experts
Digitalquill provide RFID systems to clients all over the world: call us today on 01482 424402 or email firstname.lastname@example.org to find out how we can help you.